Regional Marketing - Taipei–Keelung Metropolitan area

仅限注册会员 Taipei–Keelung Metropolitan area, 台湾

1个月前

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在這裡,你將負責... · 負責制定符合區域與市場特性的 OM 投放策略,包含投放目標與方向設定、KPI 定義、預算配置與成效追蹤,並依據數據分析結果持續提出優化建議,以提升整體投資報酬率。 · 不限於 OM 領域,能從整體行銷與產品推廣角度,參與跨地區 GTM 規劃與執行,確保各行銷渠道與節奏的一致性,並支援關鍵行銷節點與專案落地。 · 作為區域與本地團隊之間的溝通橋樑,協助整合內部(如產品、品牌、業務、數據等)及各地行銷團隊的需求,推動行銷專案有效執行,並確保時程與目標達成。 · 定期檢視行銷成效數據與市場反饋,洞察使用者行為與市場趨勢,主動提出策略 ...
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